Chase Sapphire price gouging flights by more than 300$!

I’m looking at a flight to Denver this weekend from the Midwest. I have Chase points that I could use that should’ve covered the cost of one flight however, I noticed Chase is severely price gouging! So much so that even if I would use all my points, the difference would be the SAME as the original airlines price anyways! Ex: Southwest flight 419$, Chase portal same flight 755$!!!!!! That is CRIMINAL. We use our cards to gain points and now they are completely worthless or wasted and only cover your price gouging. So so ridiculous this should be illegal!